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Ipsos Connect broadens its training offer! Ipsos Connect has recently launched 5 new e-learning courses with core information on Media Analysis, Media Tips, Digital Ad Testing, Questionnaire Design and Tracking that will help you better answer your client’s needs. Below you´ll find a short reference on the topics included on each. Please access the ITC site and register if you are interested! 1. Media Analysis refers to the tracking insights we can bring about media topics in our summary for clients. 2. MediaTIPs provides you with an overall view of Ipsos’ tools to help clients learn about their media effectiveness and how to optimize their media selections. 3. Why testing digital ads matter reviews the state of the current digital testing landscape and tackles recurrent internal questions around pre-testing or not. 4. Introduction to questionnaire design for newcomers provides an overview of the core design principles behind ASI: Live questionnaires. 5. Introduction to tracking for newcomers gives you an introduction to Confect’s tracking capabilities, covering design, questionnaire, our approach and core information on the main tracking tools. If you are new in Ipsos Connect or if you are working with clients, these courses are for you! ould you have any questions, please contact the ITC at: [email protected]
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